2008

The "Jard" a newborn bottle : two years of consideration and three months of refinements

In the Jard family, love of the vine has been passed down through four generations

The "Jard" revealed
The "Jard" revealed

Since 1948 the heart of the Château de Rosnay has been beating in unison with the family and their desire to perpetuate their terroir.  And what a terroir!  The southernmost of the Loire wines, it is also the sunniest.

Even if the House of Jard  has historically used the Bourgogne bottle, it was not out of place to bring it up to date.

From timeless to contemporary, finding balance in a container of value

But make no mistake, this was not a matter of a wild makeover or of creating a trendy bottle.   The bottle is destined for the entire range of these undeniably tannic Loire wines.

More than a simple reflection of an intense robe of Mareuil red, this new bottle emphasizes the Jard family colors.

Long reflection, collaboration and tradition make for a successful gambit !

After two years of consideration and three months of refinements, the "Jard" saw the light of day.

In handling it one immediately notices the engraved "O", symbolic of the family and the men who have led it:  Olivier, Christian, Gilles and Gabriel.

A letter to express the circle of family protection as much as an openness towards others.  The Jard is a decided compromise between tradition and modernity.

A work of tight collaboration with the VOA, a longtime partner: 15 years so far!  The Jard family likes to really know its partners, which is good for us: so does the VOA!

SALON DES ARTISANS DU VERRE